Profitable Beauty Brand

Financial summary

Asking Price

$175K

Cash Flow (SDE)

$139K

Gross Revenue

$447K

SDE Multiple

1.3x

SBA financeability

Businesses in electronic shopping are commonly SBA-financed. The figures below are the industry-category norm from SBA 7(a)/504 lending, a gauge of how financeable a deal like this tends to be.

Electronic Shopping benchmarks

Active lenders in this category: TD Bank, National Association, Wells Fargo Bank National Association, JPMorgan Chase Bank, National Association.

Based on 2,262 SBA loans · source: SBA 7(a)/504 FOIA, as of 2026Q1 · industry-category level.

Detailed information

Location

Sheridan, WY

Industry

E-Commerce

Source

businessesforsale

First indexed

Jun 12, 2026

Data quality

Excellent (95/100)

low multiple, high SDE margin and priced below 1.5x revenue.

Key points

• •Beauty e-commerce brand; $447K revenue, $139K net profit (29% margin) in last 12 months; 75% gross margin.
• •54K+ customers, 23K monthly unique visitors; 3.11x ROAS across Google Ads, Meta Ads, email marketing.
• •Supplier-fulfilled model with low operational complexity; Marketing Manager and E-Commerce Manager available to stay post-acquisition.
• •Diversified skincare and beauty product offering with established customer base and proven market demand.

Business description

This established beauty and skincare e-commerce brand presents an attractive acquisition opportunity within one of the world's most resilient consumer categories. Offering a curated range of targeted skincare treatments and complementary beauty products, the business has built a strong reputation among consumers seeking effective at-home beauty solutions. In the last 12 months, the business has generated $447K in revenue and $139K in net profit, maintaining an impressive 75% gross margin and 29% net margin. Supported by efficient customer acquisition and a scalable operating model, the business has demonstrated strong fundamentals and consistent profitability. Customer acquisition is driven through a diversified marketing mix consisting of Google Ads, Meta Ads, and email marketing, achieving a strong 3.11x ROAS. The brand has served more than 54K customers and attracts approximately 23K monthly unique visitors, providing a solid foundation for continued growth and customer retention. This opportunity offers investors the chance to acquire a profitable, brand-led beauty business with established systems, proven demand, and multiple avenues for future expansion. Business Overview: Growth Highlights: - Strong Profitability: The business operates with attractive margins and efficient customer acquisition, creating a profitable foundation for future growth. - Scalable Operating Model: A streamlined supplier-fulfilled structure allows the business to operate efficiently while maintaining flexibility and low operational complexity. - Established Customer Base: More than 54K customers and consistent website traffic demonstrate proven market demand and strong brand traction. - Diversified Marketing Engine: Revenue is supported by Google Ads, Meta Ads, and email marketing, providing multiple channels for customer acquisition and growth. - Expansion Opportunities: Significant upside remains through broader market penetration, enhanced customer retention initiatives, additional product launches, and increased marketing investment. Built to Scale This business represents an opportunity to acquire a profitable beauty brand with proven demand, established infrastructure, and scalable operations. The foundation is already in place for a new owner to accelerate growth while benefiting from strong margins and efficient customer acquisition. A dedicated Marketing Manager and E-Commerce Manager could stay on under new ownership, ensuring continuity and operational support during the transition.

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